Websites, like real estate, can be a profitable investment opportunity, and in the mind of some are still an undervalued one in comparison to their offline counterparts. The internet provides virtually limitless investment opportunities with relatively low buy-ins and the possibility of quick profits, but making money buying websites requires solid research, an honest assessment of site profitability, and just plain hard work. Ben Franklin never saw a website, but he was on to something when he said “an investment in knowledge pays the best interest.”
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